Learn Content Strategy

We offer training, courses and e-books for all levels, from beginner to advanced


Choose your preferred learning method

Live training sessions

For those of you who prefer interactive learning, we organize live training sessions for beginner, intermediate and advanced levels.

Our trainings are suitable for content and online marketing professionals, as well as for business owners and startup founders who want to learn content strategy.

See dates and prices

E-books and templates

Get the full picture of a Content strategist's job and learn all the fundamental concepts, methodologies and frameworks used while developing content strategies in the real world.

Our e-books and templates offer clear, hands-on advice, and take into consideration the challenges faced by marketing departments in startups and corporations alike.

See resources

How are our courses for?

Content marketers

You're doing content writing or marketing and want to switch to a more strategic position within your company, or you want to learn how to develop and implement a content strategy.

Digital marketers

Your background is in paid ads, marketing automation, SEO or social media, and you want to understand what content strategy is and how it works with the other channels.

UX designers

You're responsible for user research and prototyping, and want to get a full understanding of how content should be mapped to the user journey.

Product owners

You're responsible for defining the vision and roadmap for your product, and you want to get content right from the beginning.

Marketing managers

You want to get the full picture - from governance to strategy and tactics - to be able to coordinate your team.

Startup founders

You want to learn the basics so you can do it yourself or to know what to look for when building a content team.

Upcoming sessions

Join our trainings


Content Performance: Metrics & Reporting

Andreea Macoveiciuc

9th January, 2021 |

10:00 am - 13:00 pm

Learn how to set content KPIs that align with your marketing goals, how to track and measure them, and how to build a performance dashboard.

Price: 250€ |

Level: Intermediate

See details and register

Content Strategy for Beginners

Andreea Macoveiciuc

13th January, 2021 |

18:00 pm - 20:00 pm

Learn the basics of content strategy, from content audit and user research to gap analysis and roadmap development.

Price: 200€ |

Level: Beginner

See details and register

Content Strategy for SaaS Companies

Andreea Macoveiciuc

16th January, 2021 |

10:00 am - 14:00 pm

Learn the basics of content strategy for SaaS businesses, and how to make content work for you, from acquisition to retention.

Price: 450€ |

Level: Beginner

See details and register

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