Turnaround time: 6 weeks
Deliverables |
---|
Audit & inventory |
Competitor & channel research |
Audience research & ICP development |
Theme & keyword research |
Content gap analysis |
Content types |
Content calendar (6 months) |
Content distribution sequences |
Turnaround time: 4 weeks
Deliverables |
---|
Content inventory |
Content audit - qualitative analysis |
Content/funnel mapping |
Content performance analysis |
Content performance report |
Audience & competitor research |
Content gap analysis |
Content strategy recommendations |
Turnaround time: Quarterly
Deliverables |
---|
Target audience research* |
Theme & keyword research* |
Competitor & channel research* |
Quarterly calendar |
Writing: 4 articles (~1800 words)/month |
Writing: White paper (~5000 words) |
Social media graphics (articles & white paper) |
Email series (articles & white paper) |